Harvard Business Review: When You’re Innovating, Resist Looking for Solutions

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When You’re Innovating, Resist Looking for Solutions

If someone comes to you with a problem, you start thinking of a solution. That’s natural – everyone does it. But as soon as you start thinking of a solution, you unconsciously begin shutting off possibilities for getting a deeper understanding of the problem and therefore of finding a truly breakthrough solution. That’s why it can often be more productive to avoid “solutions” thinking when a problem arises. It’s better to stay in what we call the “problem space” for as long as possible. If that sounds strange, here’s an example of what we mean. A military organization came to us for help because people who were being observed by pilotless drones were using techniques such as smoke screens to deceive the analyzers of the drones’ video and other data. The organization asked for assistanc…

http://s.hbr.org/17wjShw

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Kind regards,

Julien
Julien de Salaberry
M: +65 9488 7334
Skype: propell_jdes
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