http://theinnovationandstrategyblog.com/innovation/innovation-and-sales/julien-de-salaberrys-innovation-overcome-affordability-barrier-emerging-markets
http://social.eyeforpharma.com/market-access/take-2-big-pharma-opt-new-strategy-emerging-markets
http://social.eyeforpharma.com/market-access/emerging-markets-not-promised-land-they-once-were
Why Emerging Markets Are More Innovative Than America http://www.forbes.com/sites/haydnshaughnessy/2013/01/17/why-emerging-markets-are-more-innovative-than-america/