Marketing in a Technology Company: GE’s Organizational Platform for Innovation0 0February 1, 2013Blog, Commercial Innovationhttp://www.forbes.com/sites/christinemoorman/2013/01/29/marketing-in-a-technology-company-ges-organizational-platform-for-innovation/
Qualcomm’s Corporate Entrepreneurship Program – Lessons Learned (Part 2)0 0February 1, 2013Blog, Commercial Innovationhttp://steveblank.com/2013/01/30/qualcomms-corporate-entrepreneurship-program-lesson-learned-part-2/